Real Estate Listings Hit Google Maps
Our pals in Mountain View recently launched new enhancements to Google Maps that include (drumroll, please) REAL ESTATE LISTINGS. Users pulling up maps just need to hit the Show search options link and select "Real Estate" as a category.
These listings come from Google Base, one of the many listing distributions partners that HotPads works with to get most exposure for the apartment community managers and real estate brokers who rely on HotPads for quality leads. So HotPads listings should appear as part of this new online tool.
The housing search process is rapidly becoming a visual, map-based medium (hence the huge success of HotPads.com) and this is an interesting step for Google, which perfected text/link searches on the web.






